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Franchise & Retail

Introduction

Increasing Target Market Sales While Growing The Physical Store

To drive yearly increase in leg traffic and sales at physical locations, franchise and retail chain brands are faced with a challenging problem: To build a strong brand on a national/ international level when the outcome is always measured by the local shopping experience? With our franchise & retail marketing expertise, the hoverGENIE team gives your brand a perfected balance of local engagement and wide-ranged brand advocacy as a recipe for consistent growth.

What We Offer

Driving Local Sales Digitally

Local SEO Strategy & Implementation

We understand that creating a digital presence that not only displays your local store(s) but also drives leg traffic to them with accurate directions, opening hours and available products/services is one effective way to increase offline sales.

Influencer & Customer Outreach

Integrating local store promotions using targeted social media influencing and well placed blog content into digital marketing strategies we develop for your brand helps increase brand awareness, thought leadership and online & offline sales.

Order/Shopping Cart Automation

Our web development and digital marketing team collaborate to develop ecommerce automation that can also be integrated with your brand’s offline sales processes, making offline and online interaction, payments, receipts, reminders, discounts and coupons work seamlessly.

Social Media Strategy & Management

Implementing a tailored social media strategy for your brand creates goal-driven brand awareness and interaction between consumers and your digital space, helping your business reach consumers at every stage of their journey both offline and online towards steering their buying decisions to align with your goals.

Local Content Development

Familiarity is one master key to increasing local sales and good review from customers. Our creative and content development team are experts are developing content tailored for local eyes and ears, increasing brand loyalty and your target audience’s easy understanding of your services and how best to interact with or use them.

Local & National Paid Advertising

Developing a paid ad strategy and running an adspend analysis based on consumer data in your brand’s niche, our digital marketing team run ads to help drive leads to your ecommerce website, make calls straight to your sales executives or get directions to your physical store. Every conversion is a win here.

What You get

Treasure Chest

Foot Traffic Volume
Order/Shopping Cart Automation
Average Online Review Ratings
Online Locator Integration
Social Media Strategy & Management
Local SEO Strategy & Implementation
Local Content Development

Loyalty Program Subscribers
Coupon Redemption
Share of Voice
Repeat Visits
Paid Media Campaigns
Influencer & Customer Outreach
Brand & Communications Strategy

Digital and Offline Activation
Lead Generation
Customer Acquisition
Customer Loyalty Programs
Digital-to-Retail Promotions
Franchisee Acquisition Marketing

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